YouTube Sites
Independent Ad Agency BooneOakley has come into recent blogosphere fame with their bold move to house their company website through a series of interactive YouTube videos. The 2 minutes and 39 second video breaks down the company’s history, ideology and examples of their work. What is great about having your site in a Youtube video is that it can be embedded into countless sites and blogs.
BooneOakley president and strategic director Phil Smith said “we needed to refresh our website but have a lot of work on so this seemed like a quick way… Happily, it also didn’t cost us a penny.”
The site/video is navigate-able through embedded annotations – links within the YouTube clips. The technology has been available for about a year but has not really been explored or executed in this way so successfully before.
Watch it here.
