Google+ has recently added an algorithm that will help them rank web content by author, instead of just by content. With a Google+ profile, users can now link the content they write on various sites to their profile, which allows Google Authorship to … [Read more...]
November 29, 2012 By Leave a Comment
Facebook for Business: How to Improve Your Page
Your business is establishing a strong Internet presence, and you've decided to boost this presence by creating a Facebook page for your brand. How do you make sure you are engaged with your customers? What can you do (or avoid doing) to attract … [Read more...]
September 10, 2012 By Leave a Comment
Email Campaigns Part 2: How Is Your Message Being Received?
In the first part of this blog post, I talked about the benefits of a third-party mailer. In this post, I've highlighted some of the added benefits of mailers, like figuring out how well your message is being communicated to your customers. With a … [Read more...]
September 6, 2012 By Leave a Comment
Email Campaigns: Why You Should Use a Third-Party Mailer
A well-crafted email campaign can work wonders for your business. Creating a mailing list for newsletters and announcements is the quickest and easiest way to reach out to your clients and other interested consumers. While it is possible to maintain … [Read more...]
April 27, 2012 By Leave a Comment
Making a Good Impression with Email
Small businesses, particularly e-commerce businesses, rely on the Internet and email to interact with their customers. And many customers expect as good or better service when they are communicating to you via electronic means. The lack of … [Read more...]
February 24, 2012 By Leave a Comment
QR Codes: How They Can Help Your Business
No doubt you've seen them around. Small, pixellated squares placed in the corners of ads or on websites, inviting you to scan them with your smartphone. They are Quick Response codes, or QR codes for short, and they are fast becoming a very important … [Read more...]
October 25, 2011 By Leave a Comment
The Internet of Things
Technology has evolved at an exceptional speed. Nowadays, a car is more than just a vehicle, it’s an intricate computer system, controlling things like the audio-visual system or the rear-facing camera that assists with reversing. Lost are the days … [Read more...]
