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Collaboration Tools

October 23, 2009 By Leave a Comment

As I travel frequently and always need access to my files – I carry around a portable hard disk, however there have been occassions when it has failed, or worse I could have lost it. I have found and started to use some of these online tools which make them readily available as long as [...]

Filed Under: Online Tools, Software, Technology

Dan Ariely on Decisions

October 17, 2009 By Leave a Comment

I just spent $4.80 on 1 scoop of boysenberry ice cream and could have gotten a 1L tub for the same price at the super. Logically and rationally I can see now that this was probably not an wise economically decision but when I was looking at the price list at the counter: Small – [...]

Filed Under: Technology

You Choose

October 1, 2009 By Leave a Comment

Today we live in a world of choice, where brands are prepared to offer their buyers above and beyond the generic, but at a premium rate. Element Bars is new brand and probably the most transparent Health Bar brand I’ve come across in my many an hour spent scanning nutritional information in supermarket aisles. Based [...]

Filed Under: Marketing