A new study released by Webpaint and the Altimeter Group on the use of Social Media channels by brands has come to a surprising conclusion: “While much has been written questioning the value of social media, this landmark study has found that the most valuable brands in the world are experiencing a direct correlation between [...]

The release of Office 2010 has been confirmed by Microsoft and to start generating some early PR buzz around the new edition they have invited Dennis Liu, infamous You Tuber from Traffik Film Works to create their promo video. The result is a cyber-crime thriller style movie teaser about the government on the hunt to [...]

Microsoft has recently launched the lastest version of IE, number 8 with a new ad campaign featuring ex Superman star Dean Cain. With Google Chrome starting to market their browser with a series of artist commissioned ads, Microsoft have tried to appeal more to tech enthusiasts using the infamous acronym style that was popularised in [...]